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BOLDERBoulder's VirtuALL 10k to benefit Colorado COVID-19 relief efforts

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BOULDER, Colo. -- The traditional BOLDERBoulder 10k has been postponed until Labor Day, but organizers have come up with a way to keep Colorado’s largest running traditions alive on Memorial Day — they’re going virtual.

“We wanted to give people an opportunity, a Memorial Day tradition, that has historically included running and honoring those who have given their life in service to the country,” race director Cliff Bosley told Denver7.

Dubbed the VirtuALL Memorial Day 10k, organizers are encouraging runners to run 10k anywhere except the BOLDERBoulder course. That means you can run it near your home, whether that’s Boulder, Denver, Anchorage or London.

“You can run our virtual 10k race on Memorial Day from Denver, Montana, Hawaii, Texas – it doesn’t matter,” Bosley said. “We’re just interested that on Memorial Day you get up and have the option to keep a tradition alive and you have the option of running 10,000 meters.”

While you could run 10k on Memorial Day on your own, registering for the run for free on the BOLDERBoulder’s website gets you a customizable race bib that you can print out and wear, as well as other features. And, if you choose to upgrade your registration by purchasing a special commemorative shirt or hat, $5 of your purchase will benefit COVID-19 relief efforts here in Colorado through Help Colorado Now.

The goal of the VirtuALL 10k is to keep a tradition alive that has been around for more than 40 years when Bosley’s dad, Steve, and Olympic gold medalist Frank Shorter founded the race.

“For a lot of people, me included, the first BOLDERBoulder happened in 1979 when I was 12,” Bosley said. “The only thing I know about Memorial Day is BOLDERBoulder, or at least running or being involved in running. So for a lot of folks, while we can’t congregate in Boulder, we can virtually connect and congregate.”

Denver7 is a proud sponsor of the BOLDERBoulder, which this year will be held on Monday, September 7.